Custom mapping company recognized for excellence in serving the hospitality and concierge industry
SONOMA, CA – August 26, 2025 – HipMaps, the custom mapping company specializing in personalized concierge-style maps with an app component, has been honored with the National Concierge Association’s (NCA) 2025 Best New Affiliate Partner of the Year award. The award was presented on Saturday, August 23rd, during the NCA Annual Education Conference in Orlando, Florida.
The NCA Best New Affiliate Partner of the Year award honors a business which supports concierge professionals and who has demonstrated high standards of service and has actively engaged with the NCA organization since joining. The award recognizes a company which exemplifies excellence in supporting NCA member clientele across the hospitality industry.
“Receiving this award from the National Concierge Association is such an honor because the NCA consists of professionals who not only work in hospitality but live and breathe hospitality from deep in their core—hospitality is an integral part of who they are,” said Rachel LeRoy, Founder and CEO of HipMaps. “For NCA to acknowledge how HipMaps is deeply rooted in the hospitality mindset means so much to me.”
Since becoming an NCA Affiliate Partner in July 2024 and advancing to NCA Endorsed Partner status in October 2024, HipMaps has actively supported the association by designing custom conference maps for both the 2024 Scottsdale and 2025 Orlando annual conferences.
About HipMaps
HipMaps enables hosts to create meaningful connections with their guests and clients that increase guest satisfaction via custom-designed maps and app that serves as a 24/7 digital concierge. HipMaps’ versatility spans multiple industries including hotels and lodging; residential, private and medical facilities; sports events and venues; and meetings and events. Each HipMap is designed from scratch and styled to match the host’s branding, featuring curated recommendations and/or event or festival logistics. The HipMaps app allows guests to see their real-time location, access curated information provided by the host, link to websites, and obtain directions. For more information, visit HipMaps.com.
About the National Concierge Association
Founded in 1998, the NCA is the premier global network for concierge and hospitality professionals, providing networking and educational opportunities while promoting excellence within the concierge profession worldwide. Members include Concierge Professionals from all sectors as well as Affiliate Partners who offer products or services that enhance the experience of Concierge clientele. For more information, visit NCAkey.org.
